Product Showcase: eLok

Plastic-free eCommerce packaging from Reedbut Group

  • 100% recyclable
  • FSC© approved materials
  • No glue or tape
  • Tamper evident
  • Quick assembly
  • Resealable for returns
  • Manufactured in a single machine pass
  • Bespoke and stock sizes available to suit

Around 36% of all plastic produced worldwide is used to create packaging (source: World Economic Forum), and pressure is increasing on businesses to make their operations more sustainable. The same is true of our customers, with eCommerce retailers seeking an unboxing experience for their own customers that combines quality print and design with environmentally friendly packaging.

Back in 2018, the prestigious fashion retailer Charles Tyrwhitt of Jermyn Street, London, wanted to address their impact on the environment. They came to us for a solution to their existing eCommerce packaging, which failed to meet their Corporate Social Responsibility (CSR) expectations. Their brief to us was to replace their existing postal packaging with a secure, completely recyclable solution that was also free plastic, glue, and tape.

After weeks of dedicated planning, designing, and testing, we came up with the eLok, an eCommerce box developed to meet all these requirements and more.

Charles Tyrwhitt’s old packaging
The new eLok box

The eLok is both 100% recyclable and tamper-evident, with a unique self-locking system that opens easily and is resealable for returning goods if required. Made from FSC© approved materials, it’s quick to assemble, plastic-, glue-, and tape-free, and is available in both stock sizes and bespoke to suit a wide range of eCommerce products. It can also be manufactured in a single machine pass including print inside and out as needed, for a cost-effective solution that doesn’t compromise on print or design quality.

Charles Tyrwhitt have been using our eLok products for their eCommerce requirements for over four years now. Our flagship launch with them has since seen a number of other satisfied customers doing the same, with each utilising a uniquely effective product which they can purchase directly from us, the manufacturers, to help keep their costs down.

The eLok was even among the top ten nominees in the Innovation Showcase at this year’s Packaging Innovations event, and we’ll be showcasing its unique capabilities there once again in February 2023.

We’re proud to be pioneers of plastic-free packaging, and we can offer a range of solutions like the innovative eLok to meet your needs. Get in touch today and see how we can help.